Top 5 Fashion Games on iOS in New Zealand: Q4 2024

In the fourth quarter of 2024, the top fashion games on iOS in New Zealand showcased varied performance metrics, with some apps experiencing notable trends in downloads, revenue, and active users.

Makeup Stylist -DIY Salon game saw its weekly revenue fluctuate, peaking at $42 in early December. Downloads began the quarter at around 819 and dipped to 236 by early December but rebounded to 518 by the end of the month. Active users slightly decreased from approximately 5K at the start to 4.7K by the end of December.

For Project Makeover, weekly revenue started at $5.7K and saw a decrease to $3.6K by the end of December. Downloads varied, with a high of 605 in mid-December, while active users remained relatively stable, starting at 5.2K and ending at 4.9K.

Eye Color Mix did not generate revenue during this period. However, downloads increased from 285 to 427 by the end of the quarter. Active users grew significantly, from 420 in early October to 842 by the end of December.

Fashion Designer-Dress Up Game had minimal revenue, with only a few weeks showing earnings. Downloads started at 66 and rose to 736 mid-quarter before settling around 204 at the end. Active users increased from 292 to a peak of 1.6K before stabilizing at 1.4K.

Lastly, Skincare Time: Makeover ASMR showed promising download growth, starting with 545 and reaching 2K by mid-December. Active users followed a similar trend, increasing from 530 to 2.8K, before dropping to 1.5K at the end of December.

These insights, sourced from Sensor Tower, highlight the dynamic trends in New Zealand's fashion gaming market for Q4 2024. For more detailed analytics, visit Sensor Tower's platform.